The Master’s program in Media and Communication Sciences is the first of its kind in Palestine, aiming to prepare distinguished media researchers who can positively and constructively contribute to education using effective modern methods and advanced technology. The program aligns with the university%27s goals, blending theoretical and practical foundations, and provides students with media concepts and specialized scientific expertise. Its goal is to build professionals in the field of media and communication sciences, enabling students to gain comprehensive knowledge in communication sciences, understand traditional and digital media%27s foundations, and recognize its impact on society, while facilitating job opportunities in various media and educational institutions.
The Media and Communication Sciences program stands out from other media programs in Palestinian universities by emphasizing media fundamentals, theories, and ethics across both traditional and digital platforms. This approach underscores the importance of keeping pace with technological advancements in media while adhering to basic media principles.
Additionally, the program offers students the option to specialize in one of its two branches: Political Media or Educational Media, allowing them to stay updated with new media trends through a thorough analytical study of media in both traditional and digital forms, with the possibility of focusing on political or educational media as a minor specialization.
Palestine Technical University – Kadoorie, as a public academic institution, aims to elevate higher education by offering opportunities to Palestinians and others to study according to their interests and scientific inclinations. Thus, this program is a vital contributor to building a knowledge-based, innovative, and enlightened society. This opportunity should be available at the desired Palestinian state university, through Palestine Technical University – Kadoorie for Palestine and the world.
The mission of the program is to develop graduates capable of creative thinking to produce a knowledge society that benefits from contemporary techniques in media studies. Ultimately, the goal is to produce specialized media professionals who can communicate effectively and bring about change in the specialized media field, bridging both traditional and digital media.
• Employ modern and analytical methods to deeply analyze contemporary media issues.
• Conduct critical evaluations of media texts using advanced knowledge of media and communication concepts and practices.
• Interpret and communicate professional practices and methodologies to both specialized and general audiences.
• Deliver independent and collaborative projects creatively, relying on media production knowledge and skills.
• Integrate professional, research, and theoretical skills in media and communication to design and execute scientific and practical projects.
• Adhere to the principles and ethics of work and accountability in conducting scientific and practical projects.
• Develop the ability to conduct scientific research in specialized media fields.
• Prepare and graduate specialists in political media.
• Prepare media professionals specialized in educational media capable of creating appropriate educational content and discourse.
• Understand how to create contemporary media content using traditional and digital media.
Program Outcomes:
• Utilize scientific and procedural terminology related to communication sciences.
• Analyze the foundations of traditional and digital media.
• Apply media principles across various media platforms.
• Demonstrate knowledge of media laws, rules, and ethics.
• Show understanding of the principles of educational media.
• Analyze the foundations of political media discourse.
• Analyze the foundations of educational media discourse.
Upon completing the program requirements, students will be able to:
• Apply scientific methodology to solve media problems.
• Formulate theoretical media concepts in practical media contexts.
• Foster new research-oriented media perspectives among students.
• Guide students towards specialization using traditional and digital media.
• Introduce students to modern media concepts and methods for producing quality content with new techniques.
Program Horizons:
• Apply media and communication sciences concepts across various fields.
• Understand the development of knowledge through scientific research.
• Interpret the role and function of specialized media.
• Develop specialized methodologies in media and communication studies.
• Familiarize with media and communication theories and recent trends.
• Analyze media discourse.
• Communicate with the audience through traditional and modern media.
• Analyze and interpret political, social, and educational events.
• Address complex issues related to communication and media methodically and creatively.
• Contribute valuable insights to the field of media and communication sciences.
Career Opportunities for Graduates of the Master’s Program in Media and Communication Sciences:
Graduates of the Master’s program in Media and Communication Sciences will be well-qualified for positions in media, educational, and diplomatic institutions. They will be prepared for various roles in research, education, academia, and media production. Key opportunities include:
• Supervisor or Director in media and educational institutions.
• Political Analyst.
• Media Consultant.
• Director of Political, Educational, and Social Content.
• Specialist in Public Policy.
• International Correspondent.
• Educational Production Specialist in media institutions.
• Consultant for electoral campaigns.